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Volume XXV, Number 1 Did You Know cont't Websites Sprout up for Child Care Centers The Child Care Resource
Center (CCRC) and Beansprout.net
have partnered to help child care centers get on-line.
This partnership evolved from a shared commitment to promoting the
elements of professionalism, competitive marketing, and enhanced
communication with families. Through a short training which details the entire process of
building a site, a center designs its own website and goes on-line! Establishing an Internet
presence has become extremely important for the child care community.
The obvious reason is to improve communications with the families a
center serves and meet the expectations that many computer savvy parents
have for businesses, including child care centers.
However, other reasons to have a website are to educate prospective
families about a center’s services, have a valuable resource that
supports a center’s work with children and families, and increase
business efficiency so that the center can concentration on children’s
growth and development. The
labor involved for this endeavor is minimal because templates and text
that may be edited and customized for each center are provided. The process is a single 2
½ hour training session (there are trainings offered during the week and
on Saturdays). Instructors
explain every page of the website along with how to make changes future
and add information where there is no template. For
the registration fee of $30.00, a center gets:
Trainings will be held throughout the spring, at CCRC, located in Central Square, Cambridge (on the MBTA Red Line). Computer experience is not required; however, the best person to attend the training is the person who will continue to update and modify your website. See the fall training calendar for specific times and dates. WELCOME
. . . to The Colonnade Hotel
from the Employer Services Department at CCRC.
We are extremely excited to help guide you through the often
complex puzzle of child care. Thank
you for choosing CCRC! New
Program Director Announced Jennifer Baily has been
announced as the new Program Director at CCRC.
Ms. Baily had been Manager of CCRC’s Employer and Community
Services since 1993. CCRC
Strategic Planning Project in Full Swing Faced with its first
major strategic overhaul in nearly a decade, CCRC wanted to move beyond
its existing high-energy relationships and program activities in the
community and open its eyes and ears to the full range of people and
entities that are affected by child care in the year 2000. The world of
child care has changed tremendously in recent years because of welfare
reform, the internet among other forces, and CCRC has found an interesting
way to widen the sometimes narrow focus of a strategic planning process With support from
consultants Paul Wasserman and Associates of Wellesley, MA, CCRC has held
eight community focus groups with parents and child care professionals,
completed more than 25 key informant interviews and conducted a literature
search on everything from child care web sites to voter responses to child
care issues. The
results have been both inspiring and thought-provoking as participants
have detailed positive, innovative (but sometimes widely divergent) ideas
about what child care resource and referral services should look like and
how they can best serve the community. Now, twelve months into
its anticipated 18-month duration, the strategic planning project’s
assessment phase is nearly complete and the agency is moving to the
planning phase with a clear appreciation for what is happening to
families, child care professionals, employers, activists and
policy-makers. In addition to
a new 5-year-plan for itself, CCRC is exploring ways through which to
inform other service providers about what it has learned.
Ideas include a published report and a community-based forum which
would promote further discussion and collaboration.
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